Choosing the Right Domain Name for Your Company
When choosing your domain name, there are several things you need to consider. The most important thing, one you cannot get around, is whether your choice is free or already taken.
Which TLD (Top Level Domain)
Are you an international company, or do you operate in more than 1 country, then the best TLD is most likely .com. If you operate in 1 country only, and have no plans for going internationally, then the TLD for your country gives your customers more information (they immediately know they are dealing with a local company). Nothing stops you from registering both the .com and the country domain.
Keywords into your domain
When you have considered the TLD, your next step is to find the domain itself. 1 very important consideration to make is how your potential visitors are supposed to find your site...