RSS - Really Simple Syndication
RSS (Real Simple Syndication) is the newest form of content syndication to hit the Internet and is widely becoming the best known way online to deliver fresh targeted content to your website(s) to whatever audience you're targeting 24/7/365.
Now for those of you who aren't quite up to speed on "RSS" here's the basic definition -- RSS is an acronym for "Really Simple Syndication" or "Rich Site Summary", and the .XML extension is the format used for distributing your news headlines via the Web, which is known as "Syndication".
"Syndication" is where the TRUE power of RSS is unleashed, getting your message or information across the web in an INSTANT to websites, your subscribers and/or readers.