7 Tips to Improve Your Home Page
The truth is how you present your website will determine how customers view you and your product. This can directly translate into how effective your website actually is and whether or not you get alot of sales or just a few. Think of it this way. Whenever you go into a store you usually always go in from the front entrance, not the side or the back, but the front. Just like when people visit your website, they probably always come in from the home page and go around your site. Sometimes they may come in from another link to one of your subpage but trust me they will jump on your front page to check it out and rightly so.
The front page is where all of the best information should be. Now this is not to say that your subpages as useless and that there shouldn't be valuable information on them. I am just saying that the main page should contain tidbits of all the valuable information located throughout your site...